Summary
Overview
Work History
Education
Skills
Professional Organizations
Professional Training Courses
Languages
Timeline
Generic

Jamal Dow

Mt. Hope

Summary

A dynamic business development professional with demonstrated success developing and implementing strategic sales and marketing approaches to drive market growth and bottom-line profitability. Strong communicator with natural leadership talent and high energy. Impactful innovator talented in building teams and crafting strategies that drive business growth, enhance customer engagement, and deliver measurable result, whilst motivating personnel to new levels of performance.

Overview

6
6
years of professional experience

Work History

Brand Manager

Micon Marketing Ltd
San-Juan/Laventille
07.2024 - Current
  • Develop strategic marketing plans for each line regarding sales targets, A&P budgets and plans, promotions, product development, pricing policies, etc.
  • Manage budgets for all strategic marketing activities including advertising spend, events sponsorships and promotional giveaways.
  • Record and assess sales promotions, marketing, merchandising, and advertising programs and expenditures, and establish a bank of marketing intelligence for future use.
  • Develop data-driven pricing strategies to stay competitive while maintaining healthy profit margins.
  • Conduct comprehensive market analysis, including competitor benchmarking, consumer trend evaluation, and sales data analysis, to identify growth opportunities.
  • Develop product roadmaps to help guide the development of new and existing products, wherein they meet profitability, demand, and sales potential.
  • Monitor inventory levels and collaborate with supply chain to maintain optimal stock availability and minimize stockouts or overstock situations.
  • Partner with cross-functional teams across departments, including Merchandising, Sales, Warehouse and Store Operations to ensure seamless execution of sales strategies and operations.
  • Leverage data-driven insights to identify opportunities for optimization, growth and strategic improvements.
  • Conduct weekly trade visit to develop relationships with customers and sales force while also monitoring merchandising performance.

Events & Marketing Coordinator

Xcite Entertainment
, Trinidad & Tobago
04.2024 - Current
  • Assist in the development and implementation of event plans, operations, and timelines to ensure the successful execution of events.
  • Assist in the management of logistics related to transportation, sponsors and vendor operations for events.
  • Assist in developing creative concepts for themed events that would attract target audiences.
  • Manage on-site event staff and volunteers, providing training and supervision to ensure high levels of service.
  • Conduct onsite inspections prior to events to identify any potential issues or risks.
  • Resolve any issues that arose during the course of an event in a timely manner.
  • Coordinate with media personnel, such as photographers and videographers, for capturing important moments during the event.
  • Created marketing materials, such as proposals and presentations, for prospective sponsors.
  • Research industry trends to identify emerging sponsorship opportunities.
  • Cultivate relationships with potential sponsors through meetings, phone calls, and emails.
  • Manage existing sponsor relationships by providing regular updates on events and campaigns.
  • Maintain an up-to-date database of current sponsorships, along with their contact information.
  • Implement comprehensive marketing strategies, including social media and email campaigns, to maximize event attendance.
  • Develop and implement promotional strategies to increase event attendance.

Sales & Marketing Manager

Mobile Mindset Electronics Ltd
04.2019 - Current
  • Collaborate with the marketing team to enhance the product development of new and existing products that meet customer demands.
  • Develop and execute strategies aligned with the company’s overarching business objectives.
  • Prepare and monitor market forecasts, manage budgets, and implement innovative marketing plans on a monthly/quarterly basis to increase brand awareness.
  • Coordinate with the marketing team on a monthly or quarterly basis on the effective execution of campaigns.
  • Analyze customer data to identify trends, opportunities, and areas for improvement.
  • Plan and execute targeted promotional campaigns to drive customer traffic, boost sales, and enhance brand visibility.
  • Develop pricing strategies that would maximize profits while remaining competitive in the market.
  • Lead selection and curation of product assortments to align with customer needs and maximize profitability.
  • Conduct monthly/quarterly S&OP Process Management to ensure efficient demand, supply, and financial planning.
  • Develop and execute a strategic purchasing plan that prioritizes cost-effective spending, value-driven procurement, and demand forecasting.
  • Research and identify potential customers, and new market opportunities, to maintain sustained revenue growth.
  • Cultivate and maintain strong relationships with key suppliers, while continually scouting for additional vendors.
  • Continuously monitor and analyze category performance, including sales trends, profit margins and market share.

Marketing Specialist

Mountain Pride Chocolates
Santa Cruz
04.2024 - 12.2024
  • I served as the marketing consultant wherein I executed the following functions:
  • Develop and implement successful marketing strategies for existing and new products.
  • Identify strategic partnerships (channels) and gather market information to gain competitive advantage.
  • Develop advertising and promotion initiatives centered around existing and new products to boost visibility and purchases.
  • Content ideation for existing and new products.
  • Assist in preparation of budgets and monitor marketing spend.
  • Conduct market research to identify trends in consumer behaviors and develop unique positioning for the brand's products.
  • Collaborate with social media manager on content production for the brand's existing and new products.
  • Oversee production of digital visuals for digital marketing campaigns and designs for merchandise layout in stores.

Supply Chain Planner

A.S Bryden
San Juan
05.2022 - 06.2024
  • Prepared the Inventory Order Control/ERP Report and other relevant supply chain reports for review by the Brand Team and Senior Management.
  • Utilized S2K ERP Software to manage purchase orders and inventory across multiple warehouses.
  • Monitor inventory levels and collaborate with Senior Management and brand Team to maintain optimal stock availability and minimize stockouts or overstock situations.
  • Submitted purchase orders ahead of supplier deadlines and in line with Supply Chain, Purchasing, Inventory & Supplier Policies.
  • Cultivated mutually beneficial relationships with multiple suppliers to ensure a high level of Supplier Delivery Performance.
  • Maintained working knowledge of end-to-end supply chain components including order forecasting, inventory management, promotional planning, SKU lifecycle and seasonal planning.
  • Participated in the on-going effort of SKU rationalization and data cleansing.
  • Liaised with Senior Management and Brand Team regularly regarding efficient forecasting of New SKUs.
  • Proposed new initiatives that will further optimize the efficiency and reliability of the supply chain.
  • Work closely with Marketing, Accounts and Logistics to ensure seamless execution of Supply Chain operations.
  • Enhanced supply chain processes, strengthening planning procedures, organizing schedules and maintaining records.

Marketing Officer

Dirty Medics Carnival Ltd.
Port of Spain, Trinidad & Tobago
02.2022 - 11.2023
  • Identified strategic partnerships and gathered market information to gain a competitive advantage.
  • Evaluated advertising and promotion programs for compatibility with public relations efforts.
  • Strategically devised customer approaches, meeting sales objectives, and capitalizing on emerging opportunities.
  • Proofread marketing content to deliver the highest quality of writing.
  • Developed and implemented digital marketing plans to incorporate SEO, social media platforms, and video campaigns.
  • Conferred with advertising managers to develop and implement marketing plans.
  • Leveraged industry trends and competitive analysis to improve marketing campaign performance.
  • Identified, recommended, and led initiatives to drive growth and performance improvement.

Education

CIPS Level 4 Diploma - Procurement and Supply

SBCS Global Learning Institute
Champs Fleur
11.2023

Bachelor of Science - Nautical Science and Maritime Operations

The University of Trinidad and Tobago
Trinidad & Tobago
11.2021

Skills

  • Brand Management
  • Sales Expertise
  • Marketing Expertise
  • Consumer Trend Analysis
  • Category Management
  • Customer Relations
  • Supply Chain Management
  • Procurement & Purchasing

Professional Organizations

Year 2024 - current

  • Finance Director, Rotaract Club of Central Port of Spain
  • Sponsorship Lead, Rotaract District Leadership & Development Seminar Trinidad & Tobago

Year 2023

  • Club Service Director, Rotaract Club of Central Port of Spain
  • Sponsorship Committee Member, Rotaract District 7030 Conference Tobago

Professional Training Courses

  • Google Digital Marketing & E-Commerce Professional Certificate | Offered by Google (In progress)
  • Project Management & Tools for Career Development Certificate | Offered by University of California, Irvine Divisions of Continued Learning (Completed December 2020)
  • Fundamentals of Digital Marketing Certificate | Offered. by Open University (Completed October 2020)

Languages

English
First Language
Spanish
Beginner (A1)
A1

Timeline

Brand Manager

Micon Marketing Ltd
07.2024 - Current

Events & Marketing Coordinator

Xcite Entertainment
04.2024 - Current

Marketing Specialist

Mountain Pride Chocolates
04.2024 - 12.2024

Supply Chain Planner

A.S Bryden
05.2022 - 06.2024

Marketing Officer

Dirty Medics Carnival Ltd.
02.2022 - 11.2023

Sales & Marketing Manager

Mobile Mindset Electronics Ltd
04.2019 - Current

CIPS Level 4 Diploma - Procurement and Supply

SBCS Global Learning Institute

Bachelor of Science - Nautical Science and Maritime Operations

The University of Trinidad and Tobago

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Jamal Dow