Joseph Nivet
Cascade, Trinidad and Tobago
Summary
Results-driven, innovative Brand Manager that develops and implements successful marketing plans and brand strategies. Utilizes customer insights to develop creative strategies that drive customer loyalty and brand recognition.
Overview
10
10
years of professional experience
Work History
Brand Manager
CARIB BREWERY LTD.
10.2021 - Current
- Enhanced brand recognition by developing and executing targeted marketing campaigns.
- Successfully launched new product category into market
- Streamlined brand messaging by creating and maintaining consistent visual identity across all platforms.
- Spearheaded rebranding efforts, effectively revitalizing brand's image and increasing overall market share.
- Presented regular updates to senior leadership, demonstrating progress towards key objectives and securing ongoing support for marketing initiatives.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
Marketing Intern
CARIB BREWERY LTD.
06.2019 - 08.2019
- Conducted primary and secondary research to better understand customer needs and behaviors for LNA brands.
SALES REPRESENTATIVE/ TRADE MARKETING ASSISTANT
CARIB BREWERY LTD.
05.2017 - 12.2017
- Daily calls with customers and reps to ensure PoP and branding were up to date and KPI was met
- Led chiller changeout project ensuring chillers were properly branded and on good working condition
INTERN
CNC3 – GUARDIAN BUILDING, POS
05.2016 - 08.2016
- Script writer for 12pm and 7pm weekday news and conducted interviews with public
INTERN
CARIB BREWERY LTD.
06.2015 - 08.2015
- Helped with planning and hosting of marketing events and contracts.
INTERN
TATIL LIFE (HEALTH CLAIMS)
06.2014 - 08.2014
- Collected, arranged, and input information into database system.
Education
BSC. INTERNATIONAL RELATIONS, MARKETING (MINOR) -
UNIVERSITY OF THE WEST INDIES
St. Augustine. Trinidad06.2025
BA INTERNATIONAL DEVELOPMENT STUDIES(Incomplete) -
ST. MARY'S UNIVERSITY
Halifax, Canada05.2016
SECONDARY LEVEL -
ST. MARY'S COLLEGE
Port Of Spain, Trinidad01.2014
Skills
- Strategy Development
- Performance Monitoring
- Marketing Plan Development
- CRM Management
- Social Media Strategy
- Event Execution
- Campaign Planning
- Partnership Development
- Budgeting and Allocation
Timeline
Brand Manager
CARIB BREWERY LTD.
10.2021 - Current
Marketing Intern
CARIB BREWERY LTD.
06.2019 - 08.2019
SALES REPRESENTATIVE/ TRADE MARKETING ASSISTANT
CARIB BREWERY LTD.
05.2017 - 12.2017
INTERN
CNC3 – GUARDIAN BUILDING, POS
05.2016 - 08.2016
INTERN
CARIB BREWERY LTD.
06.2015 - 08.2015
INTERN
TATIL LIFE (HEALTH CLAIMS)
06.2014 - 08.2014
BSC. INTERNATIONAL RELATIONS, MARKETING (MINOR) -
UNIVERSITY OF THE WEST INDIES
BA INTERNATIONAL DEVELOPMENT STUDIES(Incomplete) -
ST. MARY'S UNIVERSITY
SECONDARY LEVEL -
ST. MARY'S COLLEGE
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