Talented Digital Marketing professional with well-organized and data-driven approach to prospecting leads, customer acquisition, developing strategies and improving ROI. Proficient in most platforms. Good interpersonal, communication and planning abilities.
Overview
11
11
years of professional experience
6
6
years of post-secondary education
Work History
Remote Sales Closer
N/A
05.2021 - Current
Increased sales revenue by direct sales via phone or video call with prospective clients.
Maintained a consistent 30% - 50% sales conversion rate.
Average $1M+ in annual revenue for the company.
Delivered customized product/service demonstrations that showcased features relevant to each client's specific needs, dealt with their fears, goals and objections; thereby increasing conversion rates and cash collected for the company from clients who are the perfect fits.
Skillset is primarily focused in the Online Business Opportunity and Coaching Program niches.
Digital Marketing Consultant
N/A
1 2017 - 05.2021
Provided weekly updates on digital marketing campaigns to clients, discussing strategic initiatives and methods for improvement.
Researched and customized service proposals for clients to meet requirements and set profitable compensation scale.
Used consultative sales techniques to pinpoint customers' advertising needs and close on short-term and long-term sales contracts.
Conducted market research to attract clients in new territories.
Created and presented media and advertising packages to prospective customers.
Sold non-traditional advertising in niche publications, commercial publications, digital platforms, and direct mail formats.
Developed sales leads and customer acquisition strategies for ecommerce and service clients.
Created and delivered innovative, strategic marketing programs for clients with focus on events, digital marketing and social media.
Provided digital marketing solutions to Ecommerce & Service businesses.
Proactively engaged with clients by phone, email and in-person, which helped established long-term, lucrative relationships.
Discussed SEO needs and optimized strategies for short- and long-term campaigns.
Wrote engaging and successful marketing, advertising and website copy.
Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers.
Analyzed and reported social media and online marketing campaign results.
Developed marketing content such as blogs, email marketing, promotional materials and advertisements for social media.
Wrote succinct, accurate, intelligent, and creative copy to drive traffic to brand websites.
Managed social media accounts for 50+ clients, generating interest for existing and upcoming product or service releases.
Developed ROI-driven online and social media strategies.
Assistant Manager
Trini Trini Cafe
02.2013 - 07.2017
Achieved recognition from senior management for contribution to store success, including managing sales, employees and operations to foster optimal performance.
Created organization systems for inventory control, merchandising, financial reports and schedules, dramatically increasing operational efficiency.
Assessed job applications and made hiring recommendations to bring in top candidates for key vacancies.
Offered hands-on assistance to customers, assessing needs and maintaining current knowledge of consumer preferences.
Monitored cash intake and deposit records, increasing accuracy and reducing discrepancies.
Store Manager
Butcher's Corner
11.2014 - 02.2016
Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
Developed new store location from ground up by hiring and training efficient team.
Managed inventory control, cash control and store opening and closing procedures.
Maximized sales and minimized shrinkage through excellent customer service and adherence to standard practices.
Rotated stock to achieve optimum appeal and minimize shrinkage.
Protected store from loss or theft by setting and enforcing clear security policies.
Minimized on-site cash with frequent deposits and high accuracy in predicting operations.
Evaluated suppliers by assessing quality, timeliness and compliance of deliveries to maintain tight cost controls and maximize business operational efficiency.
Accounting Assistant
Columbus Communications Trinidad Limited
02.2015 - 11.2015
Applied mathematical abilities on daily basis to calculate and check figures in all areas of accounting systems.
Organized budget documentation and tracked expenses to maintain tight business controls.
Completed bi-weekly payroll for company employees, including calculating taxes, vacation and sick time.
Reported financial data and updated financial records in ledgers and journals.
Balanced reports to submit for approval and verification.
Applied proper codes to invoices, files and receipts to keep records organized and easily searchable.
Supervised daily bookkeeping operations with attention to accounts receivable, accounts payable, banking reconciliation and disbursements.
Reviewed general ledger entries and assessed accuracy.
Assessed data and information to verify entry, calculation and billing code accuracy.