Lindy Ann Webb
52 Crown Trace, Carenage
Summary
Versatile communication professional with experience creating content, maintainaing brand sustainability with a great understanding of target audiences to develop effective stratergies that translate to organisational success.
Overview
8
8
years of professional experience
Work History
Marketing Assistant
Livet Gourmet & Wellness Centre
06.2024 - Current
- Assists in the creation of engaging content inclusive of written and graphics for social media platforms and website.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Manages social media accounts including scheduling posts and engaging with followers.
- Monitoring and reporting on digital campaign performance.
Social Media Manager
Dennos Woodwork and Transport
04.2021 - 06.2022
- Implemented new marketing strategy to increase brand visibility and reach which saw a 44% boosts in new clients.
- Developed all digital content including graphics and videos utilized by the company.
- Created semi annual reports of the companies return on investments from social media campaigns results.
- Increased customer engagement through social media with an overall yearly growth of 28%.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Optimized content calender with post schedules based on platform-specific analytics to maximize content visibility.
Communications Officer
Trinidad and Tobago Police Service
04.2016 - 11.2016
- Assisted in the marketing and organisation of events spearheaded by the unit. These were inclusive of Town Meetings and Police Youth Club initiatives.
- Crafted 22 written publications for the organizations’ newsletter.
- Analyzed data from events undertaken to develop briefs of recommendations for the organization.
- Developed a good working relationship with local media which saw a 50% increase in participation and interest in the units ongoing endeavours.
- Created a directory of all stakeholders and service providers utilized by the unit.
- Developed a library for all internal and external publications referencing the unit.
- Assisted in the creation of a calender or events for the unit and the media strategy to be utilized to each thereof.
Education
Certificate - Social Media Management
CTS College of Business And Computer Science
Trinidad 09.2023
Bachelor Of Arts - Communication Studies
University of The West Indies
St.Augustine10.2013
Skills
- Written Communication
- Strategic Planning
- Time Management
- Social Media Management
- Content Creation
- Progress Monitoring
- Effective Organization
- Performance Tracking
References
Mr. Collis Hazel
(ACP) Trinidad and Tobago Police Service
868-745-4957
Mr. Avian Dennis
Dennos Woodwork and Transport Services
868-389-7146
Timeline
Marketing Assistant
Livet Gourmet & Wellness Centre
06.2024 - Current
Social Media Manager
Dennos Woodwork and Transport
04.2021 - 06.2022
Communications Officer
Trinidad and Tobago Police Service
04.2016 - 11.2016
Certificate - Social Media Management
CTS College of Business And Computer Science
Bachelor Of Arts - Communication Studies
University of The West Indies