TRICIA STEPHENS JOSEPH
Arima
Summary
Detail-oriented individual equipped with strong problem-solving abilities, willingness to learn, and excellent communication skills. Poised to contribute to team success and achieve positive results. Ready to tackle new challenges and advance organizational objectives with dedication and enthusiasm.
Overview
30
30
years of professional experience
Work History
RESEARCH SPECIALIST
MINISTRY OF HOUSING & URBAN DEVELOPMENT, HOUSING & DEVELOPMENT DIVISION
06.2022 - 04.2025
- Conducted comprehensive data analysis to inform housing policy decisions and urban development initiatives.
- Assisted in the preparation of detailed research reports, enhancing communication of findings to stakeholders.
- Developed and maintained databases to track housing trends, improving accessibility of information for decision-makers.
- Planned, organized, conducted surveys, developed reports and in-depth investigations into particular areas to establish trends, changes in trends or as a means of problem solving.
- Evaluated future needs for services and presents data which will inform future planning and decisions.
- Worked as member of integrated project team in highly collaborative work environment.
RESEARCH SPECIALIST
MINISTRY OF PLANNING & DEVELOPMENT, PLANNING DIVISION
12.2021 - 05.2022
- Assisted in the researching of matters which were before Parliament, as may be requested by the Leader of Government Business.
- Assisted in Legislative research and analysis.
- Assisted in the preparation of parliamentary speeches and debates for the Leader of Government Business.
- Assisted with research and provides routine information on matters relaying to the business of Parliament.
- Performed Internet and Archival research for parliamentary matters.
- Worked as member of integrated project team in highly collaborative work environment.
MARKETING AND CLIENT RELATIONS LEAD
IN EVENTS CARIBBEAN
05.2018 - 04.2020
- Led the development of forms, promotional material, and communication pieces to support business growth/development and brand recognition.
- Managed client communications and deliverable of event tactical elements.
- Supported client database management to ensure its integrity and compliance to interface requirements.
- Generated post event reports to capture key event objectives.
- Managed the company’s social Media channels through content development and scheduling.
MARKETING MANAGER (Ag.)
IBL BANK, now JMMB BANK
01.2014 - 09.2016
- Supported the Group Marketing Executive with the development and execution of integrated marketing strategies to enhance brand visibility and customer engagement.
- Oversaw budget allocation for marketing programs, ensuring cost-effective utilization of resources and financial accountability.
- Supported the Marketing Head to prepare monthly reports for CEO’s package.
- Co-ordinated the management of online channels/digital feeds.
- Assisted with the client experience journey mapping process and roll out to the sales team and client /relationship officers.
- Collaborated with cross-functional teams to ensure market campaign alignment, consistent branding across all company touchpoints and communications channels.
- Improved customer loyalty by implementing effective email marketing campaigns and personalized offers to nurture leads and convert prospects into clients.
- Monitored competitor activities, adapting strategies to maintain competitive advantage.
- Established brand guidelines to ensure consistency across all marketing materials and communications.
- Implemented customer feedback loops, refining marketing strategies for improved customer satisfaction.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral to facilitate sales performance boost.
SENIOR MARKETING OFFICER
IBL BANK
01.2007 - 01.2014
- Duties as seen above.
MARKETING CO-ORDINATOR & ANALYST
IBL BANK
01.2003 - 09.2007
- Assisted in the planning and execution of marketing programs to support sales activities in key named customers. This includes business development functions- marketing programs to increase meaningful touch points.
- Assisted in the development & implementation of customer surveys to ensure Bank remains proactive in customer retention & total satisfaction. Including tabulation of these findings and providing recommendations.
- Coordinated marketing campaigns across multiple channels to enhance brand visibility.
- Assisted in developing promotional materials and presentations for internal client outreach initiatives.
- Collaborated with design teams to ensure alignment of visual branding elements.
- Supported event planning efforts, organizing logistics for successful marketing events.
- Maintained updated knowledge of industry developments to support innovative marketing approaches.
- Collaborated with external agencies on advertising campaigns, ensuring alignment with overall marketing objectives.
- Conducted market research to identify industry trends and generate actionable insights for strategic planning purposes.
- Managed workflow between staff, coordinating documents, and creative material distribution.
- Managed multiple projects simultaneously while adhering to strict deadlines and quality standards.
RBTT BANK LIMITED
01.1995 - 01.2003
- Project Suriname.
- Investment Officer.
- Lending Officer.
- Operations and Discrepancy Officer.
- Customer Service Representative.
Education
MBA - Business Administration
Arthur Lok Jack -Graduate School of Business (UWI)
Champs Fleurs01.2007
No Degree - Essence in Branding
Arthur Lok Jack- Graduate School Of Business
01.2006
BBA - Second Division
University of New Brunswick Canada
UWI-ROYTEC 01.2001
Skills
- Effective communication
- Creative problem-solving
- Strong commitment
- Project leadership
- Strong organizational skills
- Detail-oriented with string work ethic
- Team collaboration
- Effective team contributor
- Detail-oriented with a strong work ethic
- Adaptable to new environments
RECENT MILESTONES
- Lead Project Manager of JMMB Re-brand Event.
- JMMB Investments’ Opening.
- Launch of JMMB Bank’s internet banking (individual and business platforms).
- Branch Openings- Port of Spain and Tunapuna.
- Launch of (6) Credit Union Partners’ Co-brand VISA Debit Card.
Timeline
RESEARCH SPECIALIST
MINISTRY OF HOUSING & URBAN DEVELOPMENT, HOUSING & DEVELOPMENT DIVISION
06.2022 - 04.2025
RESEARCH SPECIALIST
MINISTRY OF PLANNING & DEVELOPMENT, PLANNING DIVISION
12.2021 - 05.2022
MARKETING AND CLIENT RELATIONS LEAD
IN EVENTS CARIBBEAN
05.2018 - 04.2020
MARKETING MANAGER (Ag.)
IBL BANK, now JMMB BANK
01.2014 - 09.2016
SENIOR MARKETING OFFICER
IBL BANK
01.2007 - 01.2014
MARKETING CO-ORDINATOR & ANALYST
IBL BANK
01.2003 - 09.2007
RBTT BANK LIMITED
01.1995 - 01.2003
MBA - Business Administration
Arthur Lok Jack -Graduate School of Business (UWI)
No Degree - Essence in Branding
Arthur Lok Jack- Graduate School Of Business
BBA - Second Division
University of New Brunswick Canada
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