Vijay Ramcharitar
Princes Town
Summary
Dynamic Commercial Manager with a proven track record at Coca-Cola Caribbean Bottlers T&T Ltd, excelling in strategic planning and customer relationship management. Achieved a 7% market share increase through innovative sales strategies and cross-functional collaboration, while enhancing team performance through effective training and mentoring initiatives. Performance-oriented Sales Leader offering exceptional record of achievement over 20-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities.
Overview
22
22
years of professional experience
Work History
Commercial Manager
Coca-Cola Caribbean Bottlers T&T Ltd
03.2012 - Current
- Assisted in developing commercial strategies to enhance market presence.
- Supported negotiation processes for client contracts and agreements.
- Collaborated with cross-functional teams to ensure alignment on project goals.
- Conducted market research to identify potential business opportunities.
- Lead and develop commercial strategies to enhance customer satisfaction and drive business growth.
- Analyze market trends and consumer behavior to identify new business opportunities.
- Collaborate with cross-functional teams to ensure alignment and execution of commercial strategies.
- Monitor and evaluate the performance of current commercial programs, identifying areas for improvement.
- Manage budgets and resources allocated for commercial programs, ensuring efficient use.
- Manage sales targets and implement strategies to achieve through sales team.
- Manage stock levels at warehouse ensuring all sku's are available.
- manage distribution team to ensure delivery kpi's are met efficiency and effectively.
- Prepared presentations and reports for stakeholder meetings and decision-making.
- Managed customer relationships to foster long-term partnerships and loyalty.
- Monitored industry trends to inform strategic planning efforts.
- Contributed to budget preparation and financial forecasting activities.
- Strengthened client relationships through regular communication and timely resolution of issues, leading to increased customer satisfaction.
- Used key metrics and prepared reports for senior management to monitor performance of commercial activities.
- Strengthened team and organization by recruiting and hiring qualified employees.
- Monitored competitor activity, utilizing insights to inform strategic planning and decision-making processes.
- Managed and analyzed budgets, P&L, balance sheets and sales reports.
- Increased market share to 35% by improving responsiveness and timeliness to customer needs.
- .Led successful contract negotiations resulting in long-term agreements that benefited both parties involved strategically.
- Streamlined internal processes by identifying areas for improvement and implementing changes to increase efficiency.
- Implemented training programs for staff members, improving overall team performance and productivity levels.
- Improved profit margins through diligent expense monitoring and the implementation of cost-saving initiatives where appropriate.
- Evaluated and improved sales processes, leading to a more streamlined approach that maximized revenue generation opportunities.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Built relationships with customers and community to establish long-term business growth.
Area Supervisor
Heineken T&T Ltd
04.2003 - 03.2012
- Oversaw daily operations, ensuring compliance with safety and quality standards.
- Trained and mentored team members on efficient workflow practices.
- Implemented process improvements that enhanced productivity across multiple locations.
- Coordinated inventory management, reducing stock discrepancies through accurate tracking systems.
- Developed and maintained strong relationships with clients to improve service delivery.
- Led team meetings to foster open communication and address operational challenges.
- Provided ongoing coaching to staff members, promoting skill development and career progression.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
Education
SBCS
Champs FleursHigh School Diploma -
Asja Boys' College
San Fernando, Trinidad And TobagoSkills
- Operations management
- Customer relationship management
- Sales support
- Strategic planning
- Business administration
- Risk management
- Change management
- Sales strategy
- Business development
- Cross-functional team leadership
- Performance evaluations
- Inventory management
- Relationship building
- Team Training
- Contract terms negotiation
Timeline
Commercial Manager
Coca-Cola Caribbean Bottlers T&T Ltd
03.2012 - Current
Area Supervisor
Heineken T&T Ltd
04.2003 - 03.2012
SBCS
High School Diploma -
Asja Boys' College
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