Regina Desiree Birch
Trincity
Summary
Dynamic Regional Support & Relief Management Specialist at First Retail Group with a proven track record in operations management and team leadership. Enhanced efficiency through streamlined processes and motivated teams to exceed sales goals. Skilled in business analysis and committed to fostering collaboration for continuous improvement in customer experience.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Regional Support & Relief Management Specialist
First Retail Group
05.2023 - Current
- Evaluated employee performance regularly, providing constructive feedback for continuous improvement.
- Motivated teams across brands to boost sales and accomplish daily, weekly, and monthly goals.
- Championed change management efforts to successfully implement new systems or processes within the organization.
- Streamlined management processes by implementing efficient organizational systems and policies.
- Coordinated with internal departments to streamline operations and improve overall company efficiency.
- Enhanced team productivity by providing consistent feedback and guidance on performance goals.
- Managed client relationships effectively by maintaining open lines of communication and promptly addressing concerns or issues as they arose.
- Collected, arranged, and input information into database system.
- Optimized customer experience by delivering superior services and effectively troubleshooting issues.
- Evaluated customer needs and feedback to drive product and service improvements.
Retail Store Manager
First Retail Group
06.2016 - 05.2023
- Maintained a clean and organized store appearance to enhance the overall shopping experience for customers.
- Completed routine store inventories.
- Managed inventory control processes to restore back stock, control costs, and maintain sales floor levels to meet customer needs.
- Coached employees and trained on new products sales techniques, handling complicated issues, and difficult customers using proactive strategies.
- Evaluated employee performance regularly provided constructive feedback coaching opportunities improvement recognition outstanding achievements.
- Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
- Streamlined store operations through the implementation of efficient scheduling systems, task delegation, and performance monitoring.
- Increased average transaction value by upselling products, promoting add-ons, and cross-selling complementary items.
Marketing Intern
Vice Versa Fashion Company
05.2015 - 08.2015
- Executed office tasks including filing and compiling client databases while providing marketing support.
- Scheduled appointments and maintained balanced calender for coordinators and Chief Executive Officer.
- Participated in brainstorming sessions, contributing fresh ideas that led to innovative marketing initiatives.
- Assisted in the planning and execution of successful product launch events.
- Created database of marketing assets, streamlining process of material selection for campaigns.
- Recruited vendors and cultivated relationships to enhance planning and success of future events, whilst notifying vendors of deadlines, floor plans, event space setup specifications.
Customer Service Representative
SuperPharm
08.2014 - 04.2015
- Provide outstanding customer service to assist in driving sales success.
- Developed strong product knowledge to provide informed recommendations based on individual customer needs.
- Contributed to sales growth by upselling products and services based on individual customer requirements.
- Responded to customer requests for products, services, and company information.
- Organized merchandise with signage and attractive displays to stimulate customer sales and eliminate overstocked items.
Education
BBA - Business Administration And Management
University of Hertfordshire
England12-2024
Diploma - Logistics And Supply Chain Management
School of Higher Education (SHEL)
San Fernando, Trinidad And Tobago12-2022
Associate of Arts - Business Management
School of Business & Computer Science Ltd.
Trincity08-2018
Diploma - Human Resources Management
Alisons
Ireland07-2014
High School Diploma -
St. Charles High School
Tunapuna, Trinidad And Tobago06-2011
Skills
- Operations management
- Business analysis
- Organizational development
- Human resources management
- Teamwork and collaboration
- Experience in leadership
- Adaptability and flexibility
- Supply chain management
- Business ethics
- Product development
Certification
- Understanding Customers to Drive Sales
- Marketing Success for Your Business
Hiking and Baking treats.
Nature trails really provides a sense of calmness for me, I usually use this time to meditate and reflect. I bake for the fun of trying new recipes and because I love sweet treats.
Timeline
Regional Support & Relief Management Specialist
First Retail Group
05.2023 - Current
Retail Store Manager
First Retail Group
06.2016 - 05.2023
Marketing Intern
Vice Versa Fashion Company
05.2015 - 08.2015
Customer Service Representative
SuperPharm
08.2014 - 04.2015
BBA - Business Administration And Management
University of Hertfordshire
Diploma - Logistics And Supply Chain Management
School of Higher Education (SHEL)
Associate of Arts - Business Management
School of Business & Computer Science Ltd.
Diploma - Human Resources Management
Alisons
High School Diploma -
St. Charles High School
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